fashion - Mohammedtazi.com

Fashion content, what do the new generations want?

Authentic, varied, sustainable, fun… the content of the new generations Generation Z; young adults born between 1998 and 2009 and the Alpha generation; born after 2010, are the ones who receive the most advertising in digital format. Social networks like...

August 11, 2023

English

From fast fashion to second hand, focus on the online fashion market

A Shein dress for €3, Birkenstocks on my feet and a Sézane jacket bought second-hand from Vinted: The purchasing behavior of e-shoppers has evolved and transformed the online fashion market. New buying trends are emerging, ecological and economic awareness are...

June 10, 2023

English

Guide to influencer marketing in the fashion industry

What is influencer marketing in the fashion industry? Influencer marketing is the focus. It offers brands a whole new way to connect with their potential customers. In the fashion industry, everyone from high fashion designers to fast fashion brands work...

April 30, 2023

Tag: fashion

Fashion content, what do the new generations want?

From fast fashion to second hand, focus on the online fashion market

Guide to influencer marketing in the fashion industry

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