Presentation Looker Studio Effilab

Presentation Looker Studio – Effilab


Presentation Looker Studio

Looker Studio is a tool in Google’s suite for formatting data in a presentation. Looker Studio, formerly Google Data Studio, is Google’s BI (business intelligence) tool.

Looker Studio a 1 minute demo

Looker Studio image

Looker Studio report

What is Looker Studio used for?

Looker Studio is a very powerful collaboration tool. It transforms your data into readable and customizable dashboards and allows you to create dynamic reports and easily share them between multiple collaborators for better real-time monitoring of marketing efforts.

A dashboard creation tool

With Looker Studio, you can design a dashboard to present the most relevant data for managing an activity in the same place.

It makes your reports interactive with visualization filters and date range controls.

It can contain clickable links and images to create product catalogues, video libraries and other hyperlinked content.

We’ll find a wide variety of styles and color themes in the tool, we can also annotate and personalize the report with text or images.

A data visualization tool

Looker Studio is a Dataviz tool that helps make data meaningful by allowing business teams to use a dashboard to monitor the performance of their activities in real time.

Thanks to the ability to combine many data sources in a single dashboard, you can see all the KPIs useful for your business. Each report can be fully or partially shared with all your team members.

There’s nothing easier than creating your dashboard with Looker Studio. The tool’s drag-and-drop functionality allows you to quickly arrange your data, both in the form of tables and in the form of bar, bubble, or bar charts.

A free and easy-to-use tool

This is a totally free tool that you can use to create as many spreadsheets as you want.

With Looker Studio, you can easily create reports on data from a wide variety of sources without coding.

In no time you can connect to the following datasets:

  • BigQuery, MySQL and PostgreSQL
  • Google Marketing Platform includes Google Ads, Analytics, Display & Video 360, Search Ads 360
  • Sheets, YouTube and Search Console
  • Flat files via CSV file upload and Google Cloud Storage
  • Facebook, Reddit and Twitter
  • Combined data from any combination of related sources

A collaborative tool

Nothing could be easier to share your ideas with your teams. Easily invite others to view or edit your reports, or send them links in scheduled emails.

To explain your data as fully as possible, you can embed your reports in other pages, e.g. B. in Google sites, blog posts, marketing articles and annual reports.

When you share a Looker Studio file with another editor, you can work as a team in real time.

Looker Studio is used by many companies and is reliable thanks to Google’s strict security measures. All dashboards can be protected either by a password or saved in private mode and made accessible to a limited number of users.

In summary, Looker Studio is a solid business intelligence tool. Its main features are data connectivity, reporting, custom table display, predictive analytics, and security and access management.

Don’t hesitate to give us a call to provide a report, set a budget or run a report on your advertising campaigns Agency SEA like Effilab, which uses the Looker Studio tool on a daily basis.



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