Higher goals than a Grand Prix? Impossible.
For the second time since the end of the pandemic, the Cannes Lions Festival is taking place in person in an ode to creativity. Among all the categories awarded at this festival, each of them has its chance to win one or more grand prizes.
This is the ultimate reward for an agency with a presence in Cannes. After a particularly successful 2021, last year has not been very generous with French agencies not receiving a Grand Prix every year. Were we able to catch up on this delay with this 70ᵉ edition? The answer in this article.
Also read:
– The French winners of the Cannes Lions 2023
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Health Agencies of the Year:
1. Area 23, IPG, New York
2. Click Health, Toronto
3. 21Grams, part of Real Chemistry, New York
Health Networks of the Year:
1. FCB health
2. Click Health
3. Publicis Health
Entertainer of the Year:
Kevin Hart
Media Network of the Year:
1. Mind Share
2. PHD worldwide
3. Wavemaker
Networks of the year by region:
– Europe: DDB Worldwide
– North America: FCB
– Latin America: gut
– Asia: Dentsu
– North Africa / Middle East: BBDO Worldwide
– Sub-Saharan Africa: Ogilvy
– Pacific: BBDO Worldwide
Creative Marketer of the Year:
Marcel Marcondes – AB InBev
Independent Agency of the Year:
1. Good, Buenos Aires
2. Rethink, Toronto, Canada
3. Wieden+Kennedy, Portland, USA
Follow the independent agency of the year:
– Classics: Rethink, Toronto
– Craft: pgLang, LA
– Commitment: Good, Buenos Aires
– Entertainment: Wieden+Kennedy, Portland
– Experience: Good, Buenos Aires
– Good: Howatson+Company, Sydney
– Strategy: Special, Auckland
Independent Network of the Year:
1. Good, Buenos Aires
2. Wieden+Kennedy
3. Rethink
Agency of the Year:
1. Good, Buenos Aires
2nd Public Council, Paris
3. adam & eveDDB, London
Track Agency of the Year:
– Classics: Adam&eveDDB, London
– Craft: Dentsu Inc., Tokyo
– Commitment: Good, Buenos Aires
– Experience: Good, Buenos Aires
– Good: McCann Poland, Varsovie
– Strategy: Ogilvy, Mumbai
Creative Maker of the Year:
Spike Lee
Creative Brand of the Year:
1. Apple
2. Pigeon
3. Heineken
Creative Company of the Year:
1. Omnicom
2. WPP
3. Interpublic Group
Network of the Year:
1st DDB worldwide
2.Ogilvy
3. BBDO worldwide
Golden Palm:
1. Somehow, USA
2. SMUGGLER, United Kingdom
3. Biscuit Filmworks, USA
4. Spoon., Japan
5. Rebolution, Mexico
// Friday 23 June Grand Prix //
grand prize Glass: The lion for change
Knock Knock – Korean National Police Agency – Cheil Worldwide, Seoul
grand prize titanium
The First Digital Nation – The Government of Tuvalu – The Monkeys, part of Accenture Song, Sydney
grand prize forever
Anne de Gaulle – Anne de Gaulle Foundation – Havas Paris
grand prize Movie
Relax, it’s iPhone – RIP Leon – Apple – Apple, Cupertino
The final photo – ITV X CALM – adam&eveDDB, London
grand prize Sustainable Development Goals
Where to settle – Mastercard – McCann Poland, Warsaw
// Grand Prix on Thursday 22 June //
grand prize creative trading
The Subconscious Order – Hugerstation – Wunderman Thompson, Riyadh
grand prize Creative business transformation
Adlam – An Alphabet for Preserving a Culture – Microsoft – McCann, New York
grand prize creative strategy
Plug-in – Renault – Publicis Conseil, Paris
grand prize Creative effectiveness
Shah Rukh Khan-My-Ad – Mondelez – Ogilvy, Mumbai
Grand Prix brand experience and activation
Fifa 23 X Ted Lasso – EA Sports & Apple – Apple, Cupertino / EA Sports, Redwood City
Grand Prix Innovation
Mouthpad^—Augmental—Wunderman Thompson, Lima / Augmental, San Francisco
Grand Prix Mobile
WM Delivery – Order NOW – GUT, Buenos Aires
// Grand Prix on Wednesday 21 June //
Grand Prix Creative Dates
The Artois Probability – Artois – GOOD, Buenos Aires
Grand Prix Creative B2B
Eart4 – B3 Stock Exchange & United Nations Global Compact – AlmmapBBDO, Sao Paulo
Grand Prix Direct
Runner 321 – Adidas – FCB Toronto
Grand Prix Social & Influencer
Flipvertising – Samsung – Chep Network, Sydney
Grand Prix Media
#turnyourback – Dove – Ogilvy, London / David, Madrid
PR grand prize
Self Love Bouquet – Doordash – GUT, Los Angeles
// Grand Prix of Tuesday 20 June //
Grand Prix design
Adlam – An Alphabet for Preserving a Culture – Microsoft – McCann, New York
Grand Prix Digital Craft
Never Done Evolving Feat Serena – Nike – AKQA, Sao Paulo / Portland / Melbourne
Grand Prix Entertainment + Grand Prix Entertainment for gaming
Clash from the Past – Clash of Clans – Wieden+Kennedy, Portland
Double Grand Prix Entertainment for music
The Biggest – Apple – Apple, Cupertino
Beautiful Life – Michael Kiwanuka – SMUGGLER, London / MICHAEL KIWANUKA, Los Angeles
Grand Prix entertainment for sports
Dreamcaster – Michelob – FCB New York
Grand Prix Filmcraft
We Cry Together – A Short Film – PGLANG, Los Angeles
grand prize industrial handicraft
My Japan Railway – JR Group – Dentsu INC., Tokyo
// Winners of Monday June 19 //
Grand Prix Pharma
Scrolling Therapy – Eurofarma – DENTSU Creative, Buenos Aires / New York / Chicago
Grand Prix of Health Forever
Working with Cancer – Memorial Sloan Kettering Cancer Center (MSK)
(With the Publicis Foundation, Chicago / Publicis Council, Paris / LE TRUC, New York / DIGITAS, New York / SAATCHI & SAATCHI HEALTH, New York / PUBLICIS GROUPE UK, London)
Grand Prix Radio & Audio
Lawyer, Strip Club, Advertising Agency – Skinny – Colenso BBDO, Auckland
Grand Prix Outdoor
A British Original – British Airways – Uncommon Creative Studio, London
During the outdoor jury’s press conference, the audience was surprised by the award of a grand prize to an airline in the midst of an almost universally ‘good’ era in Cannes. When asked, Javier Campopiano, President of the Outdoor Jury and Gray’s Global Chief Creative Officer, replied: ” The judges only judged the campaign and not the advertiser« .
Grand Prix Print & Publishing
Newspapers In Newspaper Edition – Annahar Newspaper – Impact BBDO, Dubai
